Meet the Carnegie Team at UPCEA MEMS

Facing an Enrollment Challenge? We’re Here to Help.

Claim your complimentary working session with a member of Carnegie’s Enrollment Strategy team at this year’s UPCEA MEMS in Boston, Massachusetts!

Sign up for a 30-minute personalized session with one of our experts to think through some of your most pressing online enrollment challenges:

  • We’re launching new online programs and want to build a go-to-market plan that drives early momentum.
  • Our existing programs have plateaued—how do we reignite growth and optimize performance?
  • We’re managing a mix of high-performing and under-enrolled programs and need a data-driven strategy to prioritize investment.
  • We have limited marketing capacity and want to better align content, creative, and budget for enrollment impact.
  • We’re exploring how AI and automation could streamline recruitment and enhance student engagement.
  • We’re unsure how to structure our team or partnerships for scalability—what should we insource, outsource, or automate?
  • We’re seeing increased competition and need to strengthen differentiation in a crowded online market.
  • We want to tighten collaboration between marketing, enrollment, and academics to accelerate growth.
After the meeting, you’ll receive a 1-page Enrollment Growth Snapshot summarizing key opportunities, insights, and recommended next steps tailored to your institution’s goals.

Our Experts.Our Experts.

  • Dean Gething EVP, Online Program Experience
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    Persona The Decisive and Humorous Dynamo

    Dean is a strategic marketing leader with over 25 years of experience in digital and traditional marketing and media; 17 of those years specifically in higher education. Prior to joining Sextant, he spent eight years with Wiley Education Solutions where his responsibilities included market strategy and research, leading all digital advertising efforts and client service for over 100 online degree programs offered through 30+ Wiley Education partners.

    Dean Gething

    Dean is a strategic marketing leader with over 25 years of experience in digital and traditional marketing and media; 17 of those years specifically in higher education. Prior to joining Sextant, he spent eight years with Wiley Education Solutions where his responsibilities included market strategy and research, leading all digital advertising efforts and client service for over 100 online degree programs offered through 30+ Wiley Education partners.

  • Shankar Prasad Chief Strategy Officer
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    Persona The Inclusive and Energetic Dynamo


    As Chief Strategy Officer, Shankar Prasad leads enterprise wide strategy for Carnegie and directly oversees the Enrollment and Student Success/Advisory tentpoles. Shankar has more than 15 years of higher education experience, serving as dean and deputy provost at Brown University most recently. At Brown, Shankar's broad portfolio included online education, marketing, enrollment & recruitment, student success, global engagement, and new program launches. He is deeply passionate about educational accessibility. Shankar began his career in finance and entrepreneurship.

    Shankar Prasad


    As Chief Strategy Officer, Shankar Prasad leads enterprise wide strategy for Carnegie and directly oversees the Enrollment and Student Success/Advisory tentpoles. Shankar has more than 15 years of higher education experience, serving as dean and deputy provost at Brown University most recently. At Brown, Shankar's broad portfolio included online education, marketing, enrollment & recruitment, student success, global engagement, and new program launches. He is deeply passionate about educational accessibility. Shankar began his career in finance and entrepreneurship.

  • Jaime Oleksik SVP, Business Development
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    Persona The Meticulous and Inquisitive Adventurer

    Jaime is passionate about client partnerships and has an affinity for finding unique solutions to enrollment challenges and audience outreach. With more than a decade of experience in recruitment and enrollment marketing, she has held roles in undergraduate admission, international student recruitment, and visit programming at the University of Maryland, Baltimore County (UMBC) prior to joining the Carnegie team.

    Jaime Oleksik

    Jaime is passionate about client partnerships and has an affinity for finding unique solutions to enrollment challenges and audience outreach. With more than a decade of experience in recruitment and enrollment marketing, she has held roles in undergraduate admission, international student recruitment, and visit programming at the University of Maryland, Baltimore County (UMBC) prior to joining the Carnegie team.

  • Eric Page Chief Client Officer
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    Persona The Innovative and Confident Captain

    Eric Page brings a bold approach to clients’ enrollment solutions, propelled by his 15+ years of experience leading and executing cutting-edge communications and marketing strategies. He has expertise across the board, including in strategic planning, organizational dynamics, higher education enrollment and marketing, media and public relations, digital marketing, social media, website design, storytelling, and content marketing strategy. Eric previously led the admission recruitment and marketing team at the University of Iowa, where he engineered a 17% growth in enrollment over a two-year period.

    Eric Page

    Eric Page brings a bold approach to clients’ enrollment solutions, propelled by his 15+ years of experience leading and executing cutting-edge communications and marketing strategies. He has expertise across the board, including in strategic planning, organizational dynamics, higher education enrollment and marketing, media and public relations, digital marketing, social media, website design, storytelling, and content marketing strategy. Eric previously led the admission recruitment and marketing team at the University of Iowa, where he engineered a 17% growth in enrollment over a two-year period.

 

Where Else to Find the Carnegie Team at UPCEA MEMS

You can find the team all day at our booth. Follow us on LinkedIn to stay up to date! You can also catch our presentation:

Small But Strategic: Whitworth University’s Journey to Sustainable Online Growth

Wednesday, December 3 @ 11:15 AM in Commonwealth A

Online growth doesn’t have to mean sacrificing control or mission. Whitworth University, a private Christian university in Spokane, charted a path to scalable, sustainable online expansion by aligning internal capacity with a flexible partnership model. This session explores how Whitworth evaluated its readiness, weighed partnership structures, and selected a fee-for-service approach that preserved academic ownership while accelerating growth. Learn how thoughtful planning, transparent collaboration, and a student-first mindset helped them thrive in a competitive digital education landscape. Attendees will walk away with a framework for decision-making, a better understanding of FFS models, and strategies to grow online programs without compromising institutional identity.

Dean Gething, Carnegie
Brooke Kiener, Whitworth University