As a Research Assistant, Candace Tsai supports the larger company by collecting and presenting data and insights about clients, prospective students, market perceptions, and national research studies. Well-versed in data collection and analysis, Candace collects and records data, both in person through workshops and through an online survey platform, and completes statistical analyses on data to present to the larger team. This valuable information that Candace collects is used by the company’s strategists, design team, web team, digital strategists, and salespeople to offer the best client solutions and actionable insights possible.