AEO Readiness Diagnostic
carnegiehighered.com
Diagnostic Tool
Is Your Institution
Ready for AEO?
Ready for AEO?
AI-powered search is changing how prospective students find and evaluate institutions. Answer Engine Optimization (AEO) ensures your programs, outcomes, and content are structured so AI tools can accurately surface and represent you.
This quick diagnostic helps you see where your institution stands—and where to focus first. 12 questions. About 3 minutes.
Scoring Guide
50+
Strong Foundation
Focus on measurement and scale
30–49
Good Start
Prioritize consistency, FAQs, and schema
Under 30
Early Stage
Begin with quick wins and consider a structured AEO audit
📌 Pro Tip
Take this diagnostic with a cross-functional group—marketing, web, enrollment, and program leadership. The gaps usually show up quickly.
Your AEO Readiness
Your Responses
📌 Recommended Next Step
Share these results with your cross-functional team—marketing, web, enrollment, and program leadership. The items you rated 1 or 2 are your highest-priority opportunities. A structured AEO audit can help you build a clear action plan.
Ready to turn your AEO readiness into a competitive advantage?
Get started with a Carnegie AEO Audit. We’ll provide a clear, data-driven view of how your institution appears in AI-generated answers where students are searching across priority topics, audiences, and competitors.
Learn more about a Carnegie AEO Audit
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