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Young woman smiling at camera, filming herself with a smartphone and ring light in a cozy room.
Digital Advertising

Creators, AI, and Everything In Between: Exploring TikTok’s Video Creation Options for Paid Ads


  • Woman in a blue shirt using a smartphone while standing in a modern office setting.
    Digital Advertising
    Full-Funnel Higher Ed Advertising on LinkedIn
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  • Jared Brickman
    Branding
    Summer Research Series: Personality in Storytelling Unlocks Student Attention
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  • Smiling man sitting at a desk with a laptop, notebook, and pen, looking out a window.
    Digital Advertising
    WCAG, ADA, EAA: Decoding the Alphabet Soup of Digital Accessibility Compliance in Higher Education
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  • Three friends laughing together at an outdoor table, holding smartphones and enjoying a lively atmosphere.
    Digital Advertising
    Using TikTok to Drive Student Enrollment: Creative, Community, and Conversion
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  • A woman in a blazer smiles and speaks in front of a group in a bright, modern room.
    Digital Advertising
    Carnegie Receives Prestigious Reddit Sales Partner Badge
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  • A person using a smartphone outdoors, wearing a green shirt and dark jacket, blurred background.
    Digital Advertising
    Building a Sustainable Front-End Codebase: Best Practices for Higher Ed Websites
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  • A group of friends sitting on outdoor steps, smiling and looking at a phone together.
    Enrollment
    Summer Research Series: How AI Is Reshaping the College Search
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  • Two young men sitting on an outdoor basketball court, smiling and looking at a phone together.
    Digital Advertising
    Boost Authenticity and Reach with Meta’s Existing Posts as Ads Tool
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  • People sitting in a row clapping, shown in a close-up side view at an indoor event or presentation.
    Digital Advertising
    Carnegie Wins 35 Awards at the 2025 EduAdAwards
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  • Young woman with crossed arms listens to person in casual outdoor setting, looking thoughtful.
    Enrollment
    Summer Research Series: College Choice Trends
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  • Man smiling while working at a computer in a modern office with multiple computer monitors.
    Digital Advertising
    Google’s AI Mode Now Available: How Higher Education Marketers Should React
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  • Four colleagues collaborate in an office, two at a desk with a laptop and two near a presentation board.
    Enrollment
    AI, As You Like It: Slate’s New AI Features Are Changing the Game
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