Engagement Scoring for Student Search
Carnegie uses advanced AI-powered machine learning models to deliver highly predictive forecasts of which students will apply, enroll, and retain. These models refine their accuracy by learning from real student outcomes—becoming smarter and more precise over time. Our scores combine behavioral, geodemographic, and Carnegie proprietary data, making them uniquely accurate. Your custom-built scores will be loaded directly into Slate (your instance or ours), ensuring they are dynamic and automated. EnGauge Scores get results because they are actionable—we partner with you on utilization training and ongoing strategic consultation to drive enrollment outcomes. EnGauge Scores are a game changing feature of Carnegie Student Search that will maximize your resources and your enrollment.
Home
EnGauge Apply Score
EnGauge Apply Score predicts how likely each student is to apply, powered by AI models trained on geodemographic data, behavioral signals, and Carnegie proprietary metrics—from our student database and Clarity (our website attribution and personalization platform) to your unique student profiles. Each model is custom built for your institution, directly leveraging your own data, to ensure that it responds to your institution’s unique recruitment and enrollment environment.
You won’t be left to interpret scores on your own. EnGauge Apply Score comes with consulting, which includes evaluating which variables your institutional score should include and then how to interpret the score once it’s live. We also provide training for your staff because these scores are most impactful when adopted widely and truly understood. And finally, you’ll have an EnGauge Dashboard, built in your Slate instance, which provides data visualization for outcomes reporting as well as filters for data manipulation to inform institutional decisions.
EnGauge Score supports your strategic decision-making and facilitates efficient use of your scarce resources. Here are just a few use cases:
- Optimize decisions at the individual student level: Decide who should receive a limited mailer, staff phone call, or other appeal.
- Inform counseling conversations by providing student interest level.
- Optimize future name purchases by identifying the lowest propensity students and analyzing that cohort for commonalities.
Use the EAS to make strategic resource decisions and increase conversions throughout the recruitment cycle.
EnGauge Enroll Score
EnGauge Enroll Score uses AI-powered models to predict which admits are most likely to enroll—using the same high-impact mix of data: geodemographics, behavioral intent, and Carnegie-exclusive IP metrics from our search and enrollment strategies.
EnGauge Enroll Score comes with consulting, which includes evaluating which variables your institutional EnGauge Enroll Score should include and how to interpret the score once it’s live. We provide training for your staff to ensure adoption and impact. An EnGauge Dashboard will be built in your Slate instance, and provides data visualization for outcomes reporting and filters for day-to-day use.
EnGauge Enroll Score supports your strategic decision-making and facilitates efficient use of your scarce resources. Here are just a few use cases:
- Optimize decisions at the individual student level: Decide who should receive a faculty phone call or additional aid.
- Inform accepted student day or spring visit conversations by providing student interest level.
- Use the EnGauge Enroll Score to make strategic resource decisions later in the student journey and increase yield.
EnGauge Retain Score
Coming 2026
94% Accurate Predictions, Backed by AI
In Fall ’25, EnGauge Apply models predicted application behavior with 94% accuracy across partner institutions. That means smarter targeting and better planning—because you can trust the data to match reality.
93% Enrollment Prediction Accuracy
EnGauge Enroll models nailed their predictions too—coming in at 93% accuracy. That’s real confidence in knowing who’s truly likely to enroll.
50x More Likely to Reach a Real Applicant
When schools focused outreach on students with the highest EnGauge Apply scores, they were 50 times more likely to be talking to a future applicant compared to lower-score groups. That’s efficiency that drives outcomes.
14x More Likely to Reach an Enrollee
Want to boost yield? Focusing on top EnGauge Enroll scores made it 14 times more likely to connect with a student who actually enrolled. Spend smarter. Convert more.
INCREASE ENGAGEMENT, INCREASE CONVERSIONS, INCREASE YIELD.
Related Services.
Related Content.
-
Dive Deeper: Introducing EnGauge Scores
Struggling to predict which students will apply and enroll? Carnegie’s EnGauge Scores offer a breakthrough solution using sophisticated machine learning models to deliver highly precise forecasts,...
-
Product Feature: Carnegie’s EnGauge Scores
Welcome to the future of student recruitment and enrollment (and maybe even retention and advancement?)! Carnegie’s EnGauge Scores are here to transform your entire approach with our...
Build Your Student Search Strategy