Carnegie is proud to announce that our partners earned 13 awards for excellence in higher education advertising at the 2025 Educational Advertising Awards—a national competition recognizing achievements in higher education marketing.
This year’s recognition includes four Merit awards, one Bronze award, five Silver awards, and three Gold awards.
Full List of Carnegie Partners Recognized for Award-Winning Digital Advertising Strategies For Higher Education
The following Carnegie partners were recognized for outstanding work across digital advertising, website development, and integrated marketing campaigns.
Merit
- Website Refresh: Saint Louis University
- Direct Mail: Southern Methodist University
- Direct Mail: Washington State University
- Search Pieces: Whitworth University
Bronze
- Website: The University of Texas at Tyler
Silver
- Website: Colorado State University – Pueblo
- Online Display Ad: Drake University
- Website Refresh: Kishwaukee College
- Email Marketing – Single or Campaign: Sweet Briar College
- Magazine Advertising-Single: Troy University
Gold
- Facebook Content: The University of Texas at Dallas
- Email Marketing – Single or Campaign: University of Mississippi
- Other: Misc. Collateral, Special Promo: University of Montana
What Are the Educational Advertising Awards?
The Educational Advertising Awards is a national competition that recognizes excellence in higher education marketing and advertising.
In its 41st year, it received over 2,000 entries from over 1,000 colleges, universities, and secondary schools from all fifty states and numerous foreign countries. Winners are selected by a national panel of higher education marketers, advertising creative directors, and marketing and advertising professionals.
Please join us in congratulating all of our winning partner institutions on this well-deserved recognition.
How The University of Texas at Tyler’s Student-centric Website Empowers Prospects to Engage
One example of this award-winning work is Carnegie’s collaboration with The University of Texas at Tyler, which earned a Bronze award for website development.
UT Tyler’s new website is centered around prospective students. It is built around information architecture with a clear hierarchy that encourages exploration and steers audiences toward the information they need to make decisions.
Since launch, the new site has delivered:
- Increased engagement metrics
- Positive user feedback
- Improved navigation and content clarity
This work reflects how thoughtful higher education marketing strategies can directly impact student engagement and enrollment outcomes.
Read more about our work with the University of Texas at Tyler
How Carnegie Builds Higher Education Advertising Solutions For All Challenges
From print to digital, from email to social media, Carnegie’s digital advertising team uses insight, strategy, and creativity to solve the unique challenges of institutions of all types. If you have a project, challenge, or opportunity you’d like to collaborate on, reach out and start a conversation.
Frequently Asked Questions
What are the Educational Advertising Awards?
The Educational Advertising Awards is a national competition that recognizes excellence in higher education advertising and marketing. It includes entries from colleges, universities, and secondary schools across the U.S. and internationally.
How competitive are the Educational Advertising Awards?
The awards receive over 2,000 entries annually from more than 1,000 institutions, making them one of the largest competitions in higher education marketing.
What types of work are recognized in higher education advertising?
Categories include website design, digital advertising, email marketing, social media campaigns, print materials, and integrated marketing strategies.
Why do Educational Advertising Awards matter for colleges and universities?
These awards highlight effective higher education marketing strategies and showcase institutions that successfully engage and recruit students.
How does Carnegie support higher education advertising?
Carnegie develops data-driven digital advertising strategies, including website design, paid media, and campaign execution to support enrollment and engagement goals.
