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Institutional Strategy

Expanding Carnegie’s Strategic Communications Capabilities for Higher Education


  • People sitting in a row clapping, shown in a close-up side view at an indoor event or presentation.
    Digital Advertising
    Carnegie Wins 35 Awards at the 2025 EduAdAwards
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  • Young woman with crossed arms listens to person in casual outdoor setting, looking thoughtful.
    Enrollment
    Summer Research Series: College Choice Trends
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  • Man smiling while working at a computer in a modern office with multiple computer monitors.
    Digital Advertising
    Google’s AI Mode Now Available: How Higher Education Marketers Should React
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  • Four colleagues collaborate in an office, two at a desk with a laptop and two near a presentation board.
    Enrollment
    AI, As You Like It: Slate’s New AI Features Are Changing the Game
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  • Smiling woman in a green hijab studies at a table with a laptop, notebook, and pen.
    Digital Advertising
    Leveraging Reddit for Higher Education Marketing
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  • Smiling woman passes a bowl of salad at a kitchen table with friends enjoying food and drinks.
    Branding
    Product Feature: Targeted Research Surveys for Community and Technical Colleges
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  • A man with glasses smiles while using a tablet, sitting on a couch in a bright, modern room.
    Digital Advertising
    How Universities Can Use Data-Driven SEO to Win Over New Students
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  • Two women smiling and working together on laptops at a desk in a bright, modern office.
    Digital Advertising
    Making Sense of GA4 Data in Looker Studio: A Guide for Higher Education Marketers
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  • Opti platform for higher education engagement and analytics.
    Digital Advertising
    Snap to It: How Snapchat’s AR Filters and Lenses Are Transforming Higher Ed Marketing
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  • Trent Gilbert
    Enrollment
    9 Trends Shaping the Future of Student Search in Higher Education
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  • Jared Brickman
    Enrollment
    Summer Research Series: Politics and College Perceptions
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  • Digital Advertising
    Why Higher Ed Marketers Should Be Paying Attention to Threads
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