As SVP of Integrated Paid Media, Katie provides strategic leadership for Carnegie’s integrated digital strategy team, guiding the development of innovative media solutions that help institutions achieve their enrollment and engagement goals. Drawing on more than fifteen years of digital marketing experience, she leads initiatives focused on media planning excellence, reporting innovation, operational efficiency, and emerging technology adoption. By fostering strong collaboration across teams and maintaining a relentless focus on client success, Katie helps shape digital partnerships that deliver meaningful results and exceptional experiences.

Education

• BA, Advertising Management, Michigan State University