As a Marketing Analyst at Carnegie, Viswak Subramanian operates at the vital intersection of data and strategy to help higher education institutions make informed enrollment decisions. By specializing in the analysis of web, CRM, and paid media data, he uncovers the deep insights necessary to drive performance improvements. His work directly supports the mission of the Student Connection Company, ensuring that every strategic move is rooted in student success and institutional growth.

Prior to joining the Carnegie team, Viswak earned a Master’s in Engineering Management from NC State. This academic background provided him with a robust foundation in statistics, machine learning, and data-driven decision-making. He excels at translating complex technical datasets into clear, actionable strategies that move higher education forward.

Viswak is known for his ability to skip the jargon and stay grounded in what matters: the human impact of the data. He approaches every challenge with a curious mindset, aiming to reveal something truly useful rather than just saying something smart. Outside of his analytical work, he is passionate about finding the core insights that foster meaningful connections between students and their future universities.