insights

Ideas, Insights, and Perspectives

Expert perspectives and practical guidance designed to help higher education leaders navigate today’s challenges while preparing for what’s next—so institutions, and the students they serve, can thrive.

  • Blog
    Enrollment
    How to Implement Slate CRM the Right Way: A Sustainable, Native-First Approach
    Learn how to implement Slate CRM using a native-first approach. Avoid over-engineering, reduce technical debt, and build a system your team can manage long term.
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  • Research
    Enrollment
    The Next Gen Learners Report
    Download Carnegie’s Next Gen Learners Report to explore how teens evaluate college today, from affordability and belonging to AI, authenticity, and career outcomes.
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  • Blog
    Enrollment
    Student Search Only Works If It Feels Relevant
    Student Search has historically been about scale. Buy names. Send messages. Drive inquiries. That model worked when attention was predictable and competition was narrower. That’s no longer the environment we’re operating in.
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  • On-Demand Video
    Digital Advertising
    AI Search Is Your Institution’s New Front Door: What Higher Ed Needs to Know Now
    Watch this on-demand webinar to learn how AI search is changing college discovery and how Answer Engine Optimization (AEO) can improve institutional visibility.
    Watch Video
  • Blog
    Digital Advertising
    Carnegie Mellon Website Redesign Honored at the Webby Awards
    We’re proud to share that our client partner, Carnegie Mellon University, has been named a Webby Honoree in the 30th Annual Webby Awards for its website redesign in the Responsible AI category.
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  • Research
    Enrollment
    Online Learner & Online Leader Research Report
    Based on surveys of 10,500+ online learners and 145+ leaders, this report reveals where institutions fall behind—and how to close the gaps shaping online enrollment.
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