On Demand Video

Recording-Smart Updates for Higher Ed Websites

Smart Updates for Higher Ed Websites: Driving Results Without a Redesign

Is a full website redesign out of reach? No problem. In this webinar, we’ll guide you through smart, strategic updates that can significantly boost your website’s performance. We’ll explore practical ways to enhance your institution’s website, making it more effective at engaging prospective students, even with an incremental investment. This session is perfect for higher ed marketers looking to maximize their site’s potential while staying within their current framework. Download the slide deck.

You’ll learn how to:

  • Prioritize your limited time and energy.
  • Give your top pages the love and attention they deserve.
  • Gain momentum with simple tasks and weekly goals.
  • Keep content sprawl at bay.
  • Approach smaller design changes and add-on functionality.
  • Utilize tools and tricks to improve quality, accessibility, and SEO.