2025 Carnegie Conference

The Higher Education Marketing + Enrollment Strategy Event


The Carnegie Conference is the must-attend event for higher education marketing and enrollment professionals. Join us as we explore the critical connection between marketing strategy and recruitment.

The 13th Annual Carnegie Conference will be held on January 15 – 16, 2025 at Disney’s Yacht + Beach Club Resort.


Register Today!

The must-attend event for higher education enrollment and marketing professionals

This interactive and inspiring event is unlike any other in higher education. Don’t miss out as marketing experts from outside higher education join us to share their expertise and the applications for higher ed.

With interactive sessions, actionable breakouts, and expert speakers, we will touch upon the marketing mix of traditional and cutting-edge tools that can increase familiarity, stronger reputation, and meaningful engagement. If you attend one conference in 2025, make it count…and the Carnegie Conference will count!


  • + Wednesday, January 15th - Thursday, January 16th, 2025
    + Walt Disney World's Yacht + Beach Club Resort

  • + $895 until October 31, 2024
    + $995 after November 1, 2024
    + Meals Included (Wednesday: breakfast, lunch, and evening dessert; Thursday: breakfast and lunch)

2025 Carnegie Conference

Carnegie Conference by Numbers


Years of Carnegie Conference


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Previous Carnegie Conference Schedules

"The Carnegie Conference completely changed the way I look at my work and provided me with countless resources to revolutionize my job." Dave Blehi
Event Coordinator, Huck Institutes of the Life Sciences
Penn State University

2025 Carnegie Conference

Frequently Asked Questions

What makes the Carnegie Conference so different?

Our agenda and content are unlike any other conference in our space. Presentations are carefully curated to ensure they are timely, appropriate, unique, and on the cutting edge. Unlike many conferences, we don’t call for proposals. Rather, we develop our schedule based on attendee feedback, requested sessions, and industry experts’ recommendations; it does not include sessions you may have seen listed on several other conference agendas. One of our biggest efforts is bringing non-education experts in and leveraging their knowledge and expertise for the higher education perspective.

Who should attend?

Anyone focused on recruitment marketing at an educational institution will find this program beneficial. From big-picture concepts to tactical advice, we fill our agenda with valuable and inspiring content and speakers. Also, this conference is big enough to network but small enough that you won’t feel lost in the crowd.

Is this a user conference for Carnegie clients only?

Absolutely not! Everyone is welcome. This conference does not focus on Carnegie services or products; rather, it’s an overall integrated marketing program open to all recruitment marketing professionals. But if you are curious about what Carnegie has to offer, our team will be there to answer any questions you might have.

What meals are included?

Full bellies = active minds. That’s why we’ve got you covered for meals! Both mornings include a continental breakfast. We have full buffet lunches Wednesday and Thursday. And Wednesday night you are welcome to explore Epcot and dine on your own before joining us for a dessert party.

What about fun?

On Tuesday night before the conference kicks off, we have a networking happy hour to meet and greet fellow attendees, speakers, and the Carnegie team. Then, Wednesday night is an event you won’t forget. You’ll have a ticket to Epcot to explore and dine on your own, then join us for an epic dessert party, open bar, and private patio for viewing the nighttime fireworks show. Plus, throughout the conference, we know you’ll find the presentations—and the presenters—engaging, insightful, and fun.

What does it cost?

Keeping costs down is one of our top priorities. The registration fee is $995 (but you can save $100 if you register before October 31!), a rate well below many other conferences. Also, we are happy to offer several hotel options, depending on budget and preference. The Yacht Club Resort and Beach Club Resort are available for $312/night and are on the same property as the convention center. The Boardwalk Inn is also available for $312/night and is walking distance to the convention center, though on a neighboring property. Finally, the beautiful Coronado Spring Resort is also available to conference attendees. A short taxi/ride share away, this resort is an option for $229/night.

What do I wear?

One of the most common things we’re asked about is attire! First and foremost: we want you to be comfortable. During the day, outfits range from business casual to casual. During the nighttime events, we encourage you to be casual as we will be outside and walking a bit. Most of the attendees will be in jeans (including me!).