Carnegie Connections

Strategic Conversations. Real Answers. Actionable Next Steps.


The Carnegie Hub is a dedicated space for conference attendees to engage in focused, 30-minute strategy conversations with Carnegie’s senior experts across enrollment, branding, digital advertising, and institutional strategy.

Whether you arrive with a specific challenge or simply want an outside perspective, our team is here to help you think more clearly about what’s next.

 

What to Expect

Focused, 1:1 Strategy Sessions
Meet directly with a Carnegie subject matter expert for a practical, solution-oriented conversation tailored to your institution’s goals.

Clear Takeaways You Can Act On
Each conversation is structured to leave you with sharper insight, clearer direction, and ideas you can take back to your team immediately.

Explore Key Focus Areas

Enrollment Strategy

  • “We’ve hit a plateau in inquiries—what levers will actually move the needle next cycle?”
  • “Our graduate and online programs aren’t performing the way they used to.”
  • “Our marketing and enrollment teams feel disconnected—where do we start?”

Branding & Positioning

  • “We have new leadership and need a clearer, more compelling story.”
  • “Our brand feels inconsistent across audiences and channels.”
  • “We want to better understand how we’re perceived and how to evolve.”

Digital Advertising & Media

  • “Our media spend keeps rising, but results aren’t keeping pace.”
  • “We need better attribution and visibility into what’s actually working.”
  • “How do we modernize our digital mix without overspending?”

Institutional Strategy & Student Success

  • “We’re trying to align leadership around a shared strategy.”
  • “Which programs should we grow, rethink, or sunset?”
  • “Retention is a concern—how do we better understand and support our students?”

AI, Data & Technology

  • “Where can AI actually help us today without overwhelming our team?”
  • “Our systems don’t talk to each other—how do we create a more connected data ecosystem?”
  • “How do we use automation and AI while protecting our brand voice and values?”

Aligning Institutional Strategy and Brand for Impact

  1. Reserve a 30-minute session in advance or stop by the registration desk during the conference.
    1. Session A (1/21 – 1:15-2:15)
    2. Session B (1/21 – 2:30-3:30)
    3. Session C (1/22 – 10:30-11:15)
  2. Choose your focus area (or let us help you define it).
    1. Enrollment Strategy
    2. Branding
    3. Digital Advertising
    4. Institutional Strategy & Student Success
    5. AI, Data & Technology
    6. Unsure (please provide details in your submission)
  3. Leave with clarity—and a path forward grounded in strategy, data, and experience.