WHEN & WHERE
+ Mar 15, 2024
+ 11:00 am - 11:30 am
Carnegie—A Higher Ed Marketing and Enrollment Agency
Higher Education Marketing and Enrollment Strategy
With so much interest in AI, where it falls short, and how it will change the higher education landscape, it was important for Carnegie to ask: What do students think? This session revealed the results of a primary research study of prospective undergraduate students concerning their use of AI, their outlook on the technologies of today, and even whether they can tell the difference between AI-generated marketing copy and copy written by a human. We promise that (most) of the presentation was made and given by Jared, a totally normal human and certainly not a robot in disguise.