Student Search
It’s Time to Redefine Student Search.
Our Student Search is counter to the traditional high-cost, high-volume, low-conversion Student Search of the past. Your Student Search will be built on the student’s terms: when they are ready, where they want to connect, and with messaging that speaks directly to who they are as individuals. Your Student Search will save you time and money—while optimizing your enrollment—because you’ll leverage your Slate CRM, fully supported by our Slate experts.
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Market Intelligence
Optimize your current markets with Carnegie's proprietary methodology, identify opportunities, and be exact in your Student Search targeting. Our marketing intelligence offerings include analysis of your enrollment data as well as market queries, providing an ecosystem approach and better yield outcomes for your Student Search.
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Lead Generation
We’ll help fill your pipeline with right-fit students, diversify your lead sources, and deploy an always-on strategy. Your purchasing model will consider your entire enrollment and marketing ecosystem, and become a road map for how we strategically fill your pipeline.
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Advanced Segmentation
Marrying demographic and psychographic data, we create smart and strategic segmentation, primed for Student Search communications that generate human connection and lay the foundation for future retention efforts.
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Slate In-House Execution
An in-house Student Search empowers you to take ownership of your Student Search, while also providing the expert support you deserve. Your in-house Student Search will be seamless, optimized, fully-supported, and will deliver a return on investment you won't find anywhere else.
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Personalized Fulfillment
Your campaigns will be custom to you and responsive to your prospective students, meeting them where they are, when they’re most ready to connect. The timing of your campaigns will be distinct and the messaging personalized, speaking directly to who your prospective students are, and what motivates their decisions. You'll capture their attention. You'll stand apart.
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Industry-Leading Digital
We'll deliver the right message to the right student at precisely the right time. Your campaigns will be supported by the best team in the business, who will ensure your digital search is first-class. Fully integrated with our Market Intelligence, Audience Segmentation, and real-time Slate reporting your digital execution will be precise and effective.
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Individualized Financial Aid
Nothing is more personal than financial aid—we deliver an Individualized strategy for optimized results. As a part of our comprehensive Student Search, Financial Aid Optimization helps institutions motivate right-fit students to enroll. Individualized Aid Strategy is the most precise method of applying financial aid for enrollment success. It saves you revenue and missed enrollments. And it's a strategy only found at Carnegie.
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Student Search Strategies for Graduate Recruitment
Student Search is a marketing effort traditionally associated with undergraduate recruitment, but with major demographic changes upon us, we’re focusing our attention on non-traditional audiences. I propose... -
New Legislation Regarding Search Opt-in Privacy – What You Need to Know
Student Search is a critical part of any recruitment strategy, and College Board is likely a primary source to build your early pipeline. But there are many... -
It’s a New Day for Student Search in Higher Education
Student Search, as Carnegie is redefining it, is building a cross-channel, personalized, and responsive communications plan that ultimately is more about the prospective student than it is...
IT’S A NEW WAY OF THINKING AND A REVOLUTION THAT WILL MAXIMIZE YOUR ENROLLMENT.
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Build your student search strategy.