Service: Student Search

With new leadership at the helm, Georgia Southern University needed a comprehensive strategic partner to lift their brand and reputation to match the caliber of the research and offerings they provide, meeting the growing industry in their region. After previous brand exercises did not recognize their true voice and direction, Georgia Southern partnered with Carnegie to execute an inspirational, authentic brand elevation that permeated throughout a website redesign, digital marketing campaigns, and comprehensive Student Search communications to elevate their reputation, grow enrollment, and gain footholds in their secondary and tertiary markets.

York College of Pennsylvania wanted a holistic approach to increase their enrollment while aligning their Student Search strategy with their digital work. Working with a single partner would ensure efficiency across the full student journey.

When Gettysburg College needed a marketing and enrollment strategy partner to mobilize its strategic plan for enrollment success, they looked to Carnegie.

Asbury University, a private Christian institution, needed an integrated enrollment marketing partner to support its goals for growth and market differentiation. Previous Student Search strategies had failed to demonstrate the yield results and return on investment the University needed.

When Cleveland State University needed to grow in a competitive environment and redefine its Student Search strategy, enrollment leadership turned to Carnegie for a strategic and personalized approach.