Branding + Creative
Higher education branding is more than just aesthetics—it’s how you connect. Backed by Carnegie’s best-in-class creative team, our branding and creative services help two-year colleges craft compelling, cohesive marketing campaigns that inspire action. From messaging to visuals, we build assets that resonate with your audiences and bring your institution’s story to life across every channel.
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Message Platform/Campaign Themes
We help you find the message that matters. Our team develops creative themes and messaging platforms designed to spark interest and create consistency across your campaign. By exploring multiple initial directions, refining the strongest concept, and delivering clear visual and messaging guidelines, we ensure your campaign connects with key audiences while staying true to your brand.
Creative Ad Production
Using your existing brand standards, assets, and visual identity, our in-house creative team builds dynamic, high-performing ads for every digital channel. Whether it’s static, animated, or video creative, we design with performance in mind—delivering polished, on-brand assets that cut through the noise and drive results.
Bring your brand to life with bold ideas, polished execution, and marketing that resonates with two-year college audiences.
Related Services.
Related Content.
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Personality Science in Higher Education: Building a Humanized Brand
In today’s higher education landscape, traditional marketing strategies—built on demographics, test scores, and zip codes—no longer provide the depth needed to engage and convert modern students. While... -
The Power of Personality: Brand Strategy
In this episode, David Viggiano discusses synthesizing psychographic insights from internal and external research into a brand strategy that aligns your institution to a shared vision.
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The Power of Personality: Brand Expression
In this episode, Voltaire Santos Miran, EVP of Creative + Web demonstrates how Personality Science radically transforms your creative approach, helping you authentically express your brand...
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