TxGAP

WHEN & WHERE
+ Jun 2, 2022 - Jun 3, 2022
+ 9:00 am - 5:00 pm

Join us at TxGAP Summer Institute for an opportunity to build your professional network and experience learning with others who are passionate about the future of graduate enrollment management.

Your Grad Dam Website: 5 Reasons Students Aren’t Converting on Your College Site

A website is an institution’s greatest marketing asset. Yet most colleges and universities admittedly have websites that lack in areas essential to converting graduate student prospects at various stages in the funnel. From a lack of visibility in organic searches to content and layouts that hinder user experience, some websites can be more of a barrier than an asset for information and conversion. In this webinar, we’ll identify five potential issues causing your site to function more as a dam than a resource and review solutions to help you transform it into a free flow of accessible information optimized for conversions.

 

Your Presenter.Your Presenter.

  • Adam Parker Client Solutions Specialist Persona The Independent and Meticulous Perfectionist

    As a Client Solutions Specialist for the Sales team, Adam Parker connects institutions with the Carnegie solutions that best meet their needs. Prior to joining Carnegie, Adam worked at University of Iowa Health Care Marketing and Communications in Collegiate and Community Relations where he managed alumni relations marketing and strategy for the Carver College of Medicine. In addition, Adam spent eight years in international admissions. Adam is passionate about higher education and looks forward to helping clients surpass their marketing goals.

    Adam Parker

    As a Client Solutions Specialist for the Sales team, Adam Parker connects institutions with the Carnegie solutions that best meet their needs. Prior to joining Carnegie, Adam worked at University of Iowa Health Care Marketing and Communications in Collegiate and Community Relations where he managed alumni relations marketing and strategy for the Carver College of Medicine. In addition, Adam spent eight years in international admissions. Adam is passionate about higher education and looks forward to helping clients surpass their marketing goals.