Making the Move to GA4

+ Mar 2, 2023
+ 1:00 pm - 1:30 pm

Google is sunsetting Universal Analytics (UA) on July 1, 2023, and replacing it with Google Analytics 4 (GA4). GA4 is a brand-new analytics platform and will not be compatible with UA. Therefore, if you want to keep all your data, you must migrate to GA4 by this date.

In this 30-minute webinar, we’ll help you understand what GA4 is and how to make the move over to it.

You’ll learn:
  • What new features will be introduced in GA4
  • How GA4 uses AI to give you better data
  • How to get started on your migration from UA to GA4

Your Presenter. Your Presenter.

  • Trevor Mazarura Director of Analytics
    Persona The Analytical and Imaginative Curator
    Trevor Mazarura

Watch the recording.