Google is sunsetting Universal Analytics (UA) on July 1, 2023, and replacing it with Google Analytics 4 (GA4). GA4 is a brand-new analytics platform and will not be compatible with UA. Therefore, if you want to keep all your data, you must migrate to GA4 by this date.
In this 30-minute webinar, we’ll help you understand what GA4 is and how to make the move over to it.
What new features will be introduced in GA4
How GA4 uses AI to give you better data
How to get started on your migration from UA to GA4
Trevor MazaruraDirector of Analytics
PersonaThe Analytical and Imaginative Curator
Watch the recording.