Audience: Online
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The University of Missouri System needed a comprehensive marketing strategy to communicate its new online learning effort and enable enrollment growth. Seeking a partner with higher education expertise, a data-driven approach, and comprehensive enrollment marketing capabilities, the System chose Carnegie through a competitive RFP process.
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The University of Central Oklahoma sought to increase search engine visibility for both its on-campus and online (“Connected Campus”) programs.
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The Online division of the University of North Texas needed a digital marketing partner to achieve its enrollment goals for several key programs.