Transfer Students: The Needle in The Haystack Has Been Found!

Carnegie Higher Ed Mar 09, 2015 Carnegie Higher Ed Persona The Visionary Frontrunner

I’m sure there isn’t a day that goes by that you don’t scratch your head and think about how to enroll more transfer students. Admission Directors across the country are all searching for them and want a competitive edge over their competitors to reach transfers first.

As you put your transfer student recruitment strategy together, you probably already know all of your feeder community colleges, and you probably already place ads in their campus newspapers promoting your open houses or how easy it is to transfer to your school. I’m sure you even have an admission counselor that stands at a table at their transfer fairs talking about how beautiful your campus is and how many credits will “likely” transfer into your school.

These are all great traditional ways of recruiting transfer students. But wait: what if I told you there was a way to incorporate those traditional recruitment efforts with something that would blow your mind?

Imagine being able to target all of your feeder community colleges, plus community colleges where you have been trying to gain some traction with specialized digital ads for each school, and have it be seen by every student using the campus WiFi? Well, now you can with IP Select!

IP Select allows you to target the IP address at each of these schools. Any student, faculty member, or administrator connected to the school’s WiFi and surfing the Internet will see your digital ads on their phone, laptop, tablet, or desktop computer. You can promote and invite students to your dedicated transfer campus events. How about highlighting the dates you will be on their campus for their transfer fair and reminding them to stop by your table to say hello and find out more about your school?

So the next time you are scratching your head and thinking about new ways to enroll more transfer students, think about IP targeting—and how Carnegie Communication may be the solution you have been looking for.

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