Photo + Video
Stay on the forefront of marketing best practices by building powerful photography and video assets. Our signature production team adapts every script, shoot, and pixel to your institution’s unique identity to capture the attention of key audiences and motivate them to action. With production capabilities that include custom photo and art direction, scriptwriting, editing, and video and audio production, you will harness today’s most powerful forms of media to tell the authentic, compelling story of who you are and what you offer.
Elevate your visual narrative with a robust library of personified images that showcase the unique experience found only on your campus.
Repurpose existing b-roll to inform, inspire, and engage audiences.
Connect deeply with key audiences and drive action through personified and targeted radio scripts.
Solidify your institutional personality through compelling video assets and multimedia storytelling.
Train your photographers and videographers to capture personified assets with side-by-side coaching and direction.
"It felt just like Christmas morning when our photos arrived. We were so pleased and excited—Carnegie delivered images that have taken our marketing to a new level while still feeling like ‘Augie.’ The photography has brought a spark to everything we do, and I know it will continue to do so for a long time to come. It has been a great process and the outcome has been more than I ever could have expected."
AVP, Communication & Marketing
10 Tips to Create Killer Landing Pages for Higher Ed Digital CampaignsMagic doesn’t just happen in a digital campaign once a prospective student clicks on an ad. A landing page, however, is where that click from your well-placed,...
Augustana College Case StudyAugustana College, a private liberal arts institution in Illinois, came to Carnegie with a need for unified messaging and more effective and impactful recruitment marketing.
Three Ways to Maximize Your Pipeline for F21With application numbers pacing behind prior years, many colleges and universities are considering ways to boost application numbers in a time when yield is usually top of...